Meet Briddy, an Australian-born Chinese content creator who is internationally based across Australia, Singapore, and NYC. A household name whose distinctive voice resonates with over 700,000 followers across YouTube, Instagram, and TikTok.

Best known for her positive and vibrant personality, Briddy's YouTube series on student life, productivity, self-care, travel, and business has garnered widespread acclaim. Online, Briddy's social channels serve as dynamic spaces for self-expression, where she shares the challenges of adulthood, creating a relatable community. She actively encourages her audience to embrace daily challenges, motivating her peers with her daily schedules.

Briddy is not just an influencer; she is an icon—a creative force, business maven, and relatable figure. Her condensed yet impactful content makes her an ideal collaborator for brands looking to make a lasting impact in the digital landscape.

YouTube

Briddy's YouTube channel boasts a community with over 525,000 subscribers, and is a dynamic space featuring a diverse playlist, with popular series like student diaries, productivity guides, small businesses, and more. Embracing the journey into adulthood, Briddy offers compelling content on growing up, student life, and work-life balance. Join her vibrant community and elevate your product promotion with engaging authentic storytelling.

Productive life

Embark on a journey through Briddy's bustling days, witnessing her productivity in action as she navigates her busy schedule.

Around the world

Embark on a global adventure with Briddy as she takes her community on a captivating journey all around the world. Asia, Europe you name it.

Student Diaries

Navigating the challenges of university life is no small task, Briddy documents her journey, offering an insightful glimpse into the complexities of managing school responsibilities

Pets

Pets are cherished family members, and bringing home three kittens has proven to be a delightful handful for Briddy.

Small business

Join Briddy as she documents her e-commerce journey, providing a transparent look into the intricacies of navigating challenges as a small business owner

Self-care & health

Amidst a busy schedule, self-care emerges as both essential and top priority. Briddy takes the lead in guiding her audience towards a better and more fulfilling life through intentional self-care practices.

TikTok

Briddy, a TikTok luminary, is a recognized figure in the fields of beauty, fashion, travel, and business. She serves as a trusted source of inspiration and information, she seamlessly combines authenticity, aesthetics, and creativity in her content.

Self-care & beauty

Briddy engages her community by authentically reviewing and testing various products, offering genuine insights and showcasing makeup tutorials.

Productivity

Sharing the intricacies of balancing her productive life, home chores, health and successfully managing her e-commerce brand, 'ThePlanBrand.'’

Travel

Briddy shares her global travels, offering insights into her experiences and travel processes as a seasoned globetrotter.

Fashion

An authentic fashion connoisseur, Briddy effortlessly curates stylish ensembles for both daily wear and high-profile events, sharing her expertise and offering valuable tips on achieving affordable yet chic fashion choices.

Instagram

Briddy's Instagram community, boasting over 164,000 members and a 17.5% engagement rate, her authentic approach in sharing facets of her life, spanning fashion, travel, home, lifestyle, and self-care. With a genuine tone, Briddy resonates with a highly engaged audience, fostering a connection that goes beyond the surface, making her platform a relatable and dynamic space.